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AI and the Future of CX
By embracing Gen AI to improve efficiency and effectiveness, staying attuned to customer needs, and designing empathetic experiences, organizations can successfully navigate the future of CX.
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NASPL Pioneering Innovation Conference
Ipsos is delighted to be taking part in this year’s unique event designed to bring together lottery industry employees at all levels in a small-group, hands-on format.
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In the Face of Biting Inflation, Canadians Are Embracing the Savings Mentality
More Affordable Adventures Likely to Define Summer 2024.
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Brand Success in the GLP-1 Era
Our roadmap for GLP-1 brand success is based on the three fundamental pillars of understanding Context, acting with Empathy, and shaping Expectations.
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A Dose of Digital: Can Pharma Make DTx a Healthy Business?
Digital therapeutics (DTx) are emerging as a potential game-changer in healthcare, offering evidence-based digital interventions to help prevent, manage, or treat specific conditions.
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Summer Vacation Budgets Heat Up: Higher Proportion Expect to Spend More (20%) than Less (15%) on Travel, this Summer, Compared to Last Summer
Around Half (48%) Admit they Often Spend More than they Should
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Ipsos wins the Canadian Research Insight Council’s 2024 Public/Social Service Impact and Excellence Behind the Scenes Awards
Being recognized by the Canadian research industry for insights excellence is a great honour.
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Women feel they face societal barriers and biases in the workplace and supporting their unique health needs is a key driver in job satisfaction
Ipsos Public Affairs, in partnership with Sun Life, conducted groundbreaking research that amplifies the voices of women in the workforce, revealing their unique health needs and advocating for greater attention and support
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Canadians Support Protection of The LGBT+ Community, But Declining Support May Indicate a Step Back in Progress
12% in Canada identify as LGBT+, higher among Canadians under 35 (22%).
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Ipsos launches Strategy3 consulting practice in Canada; Veteran business leader Diane Ridgway-Cross to lead the offering
Taking the helm of Strategy3 in Canada is Diane Ridgway-Cross, who brings more than two decades of experience leading business strategy, growth, and communications.