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Ipsos Update – December 2023
Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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[ Webinar ] KEYS - The year in review: Opportunities in the Polycrisis
Join us as we look back at the year just gone and consider what we learned along the way.
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Ipsos releases an update to Global Trends 2023: Polarisation, Pessimism and Positivity
We are releasing this report ahead of COP28 and have found that attitudes towards purpose are declining for the first time in a decade. People are focusing more inwardly on themselves and their world, rather than the broader problems surrounding them. The polycrisis, which includes political uncertainty, climate change, and war to name just a few, has arguably worsened, leading to a lower priority on environmental concern and brand/value alignment among citizens in many countries. Our end of year update reflects this sentiment, and in the increasing sense of pessimism we felt as we wrote this report.
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Nation Brands Index 2023: Japan takes the lead for the first time in NBI history
For the first time in Anholt-Ipsos Nation Brands Index history, Japan finishes in first place, completing its steady climb from fifth place in 2019. Germany drops down to second after a six-year reign, while Canada remains in third place overall. The United Kingdom and the United States climb the ranks and place fourth and sixth, respectively. Italy drops one rank and places fifth, while France sees the largest rank change within the top ten and falls from fifth to eighth place.
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Listen to People, Planet, Prosperity, Ipsos' ESG Podcast
This series examines how our partners across various different sectors are addressing the environmental, social, and governance challenges of the 2020s, what they’re doing to ensure that their businesses remain sustainable, and how they’re helping the world to successfully adapt. Each episode features a different specialist from with our business in conversation with a client, partner, or external expert to unpick a specific issue within or about ESG.
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[Webinar ] Global Voices of Experience 2023
We hope you’ll join us at our Global Voices of Experience webinar session on 14 November, to hear from our global Experience experts, as they unpick what’s going on and what that might mean for you.
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[ Webinar ] KEYS - Whatever happened to the new normal?
The term “New Normal” first came to prominence in the wake of the 2008 financial crash, as businesses tried to come to terms with the implications of what just happened. And it returned to the scene in early 2020, as organisations started to imagine what post-pandemic life might look like.
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Ipsos ranks as the No. 1 most innovative insights & analytics company in the world in 2023 GRIT Top 50 suppliers list
Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by 2023 Greenbook’s GRIT report
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[Webinar] Unlocking the value of reputation
Drawing on new data from our latest 24-country Global Reputation Monitor, Ipsos' Corporate Reputation experts, Trent Ross and Matthew Painter will explore the relationship between a good reputation and better business efficiency.