The Ipsos Almanac
Mystery Calling: Dialling up your contact centre performance
Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.
Ipsos Global Trends 2020: Understanding Complexity
Ipsos Global Trends 2020: Understanding Complexity provides a single-source dataset of over 200 questions Ipsos asked of people in 33 markets, on global opinions, attitudes and behaviours around brands, technology, society, consumerism and much more, and combines it with expert analysis by trend…
Ipsos Research Highlights - February 2020
This month's Ipsos research highlights includes Boris Johnson's political honeymoon, concern about the environment worry hits a 30-year high and the launch of Ipsos Global Trends 2020.
Workplace Pension: new research into Automatic Enrolment
Ipsos has undertaken survey research on behalf of the Department for Work and Pensions to understand how people feel about saving for their retirement and the role of Workplace pensions.
Young Investors – risk takers or cautious consumers?
Ipsos Research Assistant, Matt Franks, investigates the investment products that young investors favour and whether they are more risk assertive than previous generations.
The Power of You: Why distinctive brand assets are a driving force of creative effectiveness
In a rapidly changing media landscape, this is a call to action to help your creative leverage the power of you.
Next Episode: the opportunity for podcasts
Our latest thought piece, Next Episode: The Opportunity for Podcasts, explores the opportunities for podcasts in a rapidly changing media environment.
Understanding funding decisions related to maintaining school buildings in England
Findings from a qualitative study exploring the decision-making process behind how schools and responsible bodies make decisions in relation to school maintenance and investments have been published by the Department for Education.
Ipsos Update - February 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on gender, shopper behaviour, entertainment in India and young people.
Public Attitudes Towards Online Targeting
New Ipsos research for the Centre for Data Ethics and Innovation (CDEI) shows strong public support for greater regulation of online platforms.