Ipsos Research Highlights - April 2016
The EU referendum continues to fascinate Westminster and worry business. Both our polling (where Remain is at 50% and Leave at 44%) and the betting markets continue to point to Britain voting to remain in the EU – but it will be a nerve-wracking time for the FTSE100 and David Cameron until that is confirmed on June 23.
The government’s popularity has fallen after the budget and a u-turn on disability cuts – George Osborne’s ratings now match his lowest ever scores, and despite Jeremy Corbyn’s relatively poor scores as a potential prime minister, the Conservative lead over Labour slips back. However at this point in the last parliament, the Conservatives were 12 points behind Labour, so plenty can change in the future.
The Queen remains as popular as ever on her 90th birthday, and 75% say the monarchy is important to the future of the UK – up from only 66% in 1998.
Meanwhile doctors are revolting with their first all out strike in 70 years, and 57% of the public say they support them, with most (54%) blaming the government.
Elsewhere we look at a possible President Trump in the USA (unlikely to happen), the UK housing market (40% of the young think they will never be able to afford a home, despite house prices cooling), the rise of the small screen (smartphone usage hit 70%, but tablets flat-line), online banking, and the arrival of luxury Apps.
All this and reports from our teams in India, Pakistan, and Latin America and much more.
Tell us what you think!
Ben Page Chief Executive, Ipsos
