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core Summer 09 - Ideas in the Pipeline
Philip Dewhurst, Head of Public Relations at Gazprom Marketing & Trading, talks to Core about communications in a rapidly growing and entrepreneurial organisation - and the implications of the company's Russian heritage.
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core Summer 09 - Leading Edge
Reputation is built (and damaged) by the actions and behaviours of all employees, but the organisation's leader is its most visible spokesperson. Part of this role is to articulate what the organisation stands for, how it makes a difference and the core values it lives by.
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core Summer 09 - Getting the Green Light
In the current economic climate, have environmental concerns been pushed aside? Are consumers around the world buying with regard to sustainability issues? Should companies still pay attention to climate change or has the zeitgeist waned?
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core Summer 09 - Brand Influencers
Whether you see them as mavens or connectors, or simply as opinion leaders, there is little doubt that a small but influential group of consumers can have a disproportionate effect on the reputation and success of companies and brands.
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American and British Consumers Are Highly Receptive to Smart Grid Technology Concept
A recent study gauging U.S. and UK consumer awareness and attitudes towards Smart Grid Technology found that while most were previously unfamiliar with Smart Grid technology, once exposed to a description of Smart Grid Technology, respondents in both countries were receptive to the idea of Smart Grid.
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Attitudes to Housing
This report presents the results of a programme of research Ipsos conducted on behalf of Communities and Local Government exploring public attitudes towards housing issues. In particular the research focused on the views and experiences of those in the social and private rented sectors.
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The Big Energy Shift
This report presents the findings of Ipsos's research into people's views on government's plans for a big shift in the way people's houses and communities are insulated, heated and powered.
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Taste, Standards and The BBC
Ipsos has carried out two surveys for the BBC on the issues of morality, values and standards of behaviour in broadcast media.
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Young people speak out: attitudes to, and perceptions of, full-time volunteering
v, the national youth volunteering charity, commissioned Ipsos to undertake qualitative and quantitative research among young people aged 16-25 in England, to explore their views and experiences of volunteering, and specifically full-time volunteering placements.
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The State of Digital Britain
With the recent publication of the Digital Britain report, Ipsos's eSociety team takes a look at those who it aims to benefit (the digitally excluded), who's already online, and how government can accommodate both when it comes to delivering effective public services via the Internet.