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New deliberative research shows that participants prioritise improvements in primary and community care over secondary care
The research, conducted by Ipsos for the Health Foundation, also shows that participants want improved health services, and are willing to pay more taxes to achieve this – with conditions attached.
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The UK CX Report 2023
The new ‘UK CX Report’ in conjunction with Engage media gives a comprehensive analysis of the current challenges that impact customer behaviour.
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75 years of the NHS - Thriving or Surviving?
This year marks the 75th anniversary of the NHS, providing an opportunity for us to reflect on how it has changed over that time. Here we pick out some key trends, using Ipsos research to consider what these trends mean for the public and patients it serves.
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Cyber Security Breaches Survey 2022
Ipsos was commissioned by the Department for Digital, Culture, Media and Sport (DCMS) to carry out the latest Cyber Security Breaches Survey, aligning with the National Cyber Strategy.
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Putting in the Effort: Why treating customers fairly is key to business success
Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.
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‘Mind the Gender Gap’ - Women and Money
Britain’s Financial Services sector is one of the strongest and most sophisticated in the world, but with this heritage comes a legacy sometimes at odds with consumer needs. This short film explores these issues through expert interviews and stories from across the country.
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From products to experiences: Why Customer Experience matters in CPG
It's not new to suggest digitisation has changed the makeup of the retail industry and, in extension, how retail experiences are judged. However, the digital economy also presents new opportunities for consumer packaged goods manufacturers to bypass retailers entirely. Can the revolution in the CPG supply chain mean an evolution of customer experience?
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Affordability and availability of flood insurance
Defra continue to monitor and assess the availability and affordability of flood insurance for homes and small businesses in medium and high risk flood areas, compared to those not at risk.
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How should we pay for health care in future?
An informed public debate is needed about both the level of future spending on health and social care, and how that spending might be funded. With this in mind, The King's Fund, in collaboration with Ipsos, held two deliberative events with members of the general public.
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Reputation Snapshot for the Banking Industry
As the UK parliament decides on the nature of an inquiry into banking practice, a new 24-country study released today by Ipsos finds the banking sector is the industry UK consumers feel is most in need of greater regulation.