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The Financial Research Survey (FRS)
Unlocking Consumer Financial Behaviour: Insights to Drive Growth in Financial Services
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Looking to the future, post pandemic
Over the coming months Ipsos and Perspective Economics will be working with the Nationwide Building Society to help them examine the systemic issues in society and within communities caused as a result of the pandemic.
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Embracing Mixed Mode Research
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
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Mixed Mode Research: Reaching the right people in the right way to get the data you need
An introduction to designing participant-centric, efficient and future-proof research with greater survey coverage.
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A New World: Transitioning research online
The decision to move from offline to online research should not be “if”, but when.
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Practical Ethics in Social Media Research: The greatest good for the greatest number?
The amount of social media data readily available to anyone inclined to look is staggering. This raises important questions about the principles around analysing individuals’ data. What can be done to ensure social media data research is as conscientious as it is revealing?
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Communities
Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.
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Web Listening
Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.