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Social Media & The 2011 Scottish Parliament Election Campaign
Twitter, blogs and other social media have created a public forum for exchanging views and information. This report discusses the role of social media in the 2011 Scottish parlimentary election campaigns.
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Children's Well-being in UK, Sweden and Spain:
Status technology and clothing brands play a significant role in creating or reinforcing social divisions amongst children between the `haves' and the `have-nots', according to a new report by Ipsos for UNICEF UK.
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Different Worlds - The New Consumers
The end of summer: our summer business review brings together all our recent thought pieces, with an introduction by Chief Executive Ben Page.
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Social Media - The Corporate Challenge
Milorad Ajder comments on how companies are still lost when it comes to social media.
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Shaping Perceptions and Attitudes to Realise the Diversity Advantage
This study, conducted by the Ipsos Social Research Institute in SPARDA countries, explores whether perceptions and attitudes of the public towards migrants and cultural diversity can be affected by the use of targeted communication strategies.
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Understanding Society July 2011
In our latest Understanding Society, we analyse the power of public opnion across the world and feature a Q&A with Tony Blair.
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Understanding Society - May 2011
One year after the election of the Coalition government, Ipsos's latest Understanding Society explores the implications for local public services.
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Public attitudes on dental health and water flouridation in the West Midlands
This Ipsos report for NHS West Midlands presents the findings of a survey of West Midlands residents' attitudes towards dental health and water fluoridation.
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Reputation Council Insight and Ideas May 2011
This report draws together findings from our fourth sitting of the Reputation Council and delves into the growing phenomenon of social media: we discuss the escalation of this communications medium and also the direct changes to communication planning and strategy being made as a result of social media insights.