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Ipsos Tech Tracker
From 2012 until 2020, the Tech Tracker provided bi-annual face-to-face monitoring of device ownership and usage in Britain, as well as general attitudes toward technology and technology companies/policies.
Measurement of TV/Video Viewing
Sizing, profiling and monetising the TV/video viewing audience.
Insight & Advisory Services
In-depth understanding of consumer generated data thanks to artificial intelligence coupled with decades of research rigour.
Applied AI & Unstructured Data Analytics
Making sense of unstructured data with cutting-edge Artificial Intelligence-powered algorithms.
Social Listening Tools by Synthesio
A market-leading AI-enabled consumer intelligence platform.
Media Development
Understanding audiences: who they are, how they make content choices, and how media companies can engage and monetise them.
Digital Audience Measurement
Understanding audiences of digital media.
Out of Home Audience Measurement
Understanding and monetising audiences to Out of Home media.
Measurement of Cross-Platform Audiences
Audience measurement across devices and platforms.
Measurement of Readership
Understanding reader behaviour across publisher media platforms.