Search
-
`Smarter' Ads on Digital TV
Within an ever-evolving digital market, coupled with a state of recession, the television industry faces greater competition, challenges and opportunities than ever before. This is a bite sized Thought Piece from Ipsos MediaCT.
-
Two Minute Silence as important as ever, say Britons
An Ipsos survey for The Royal British Legion shows that 94% of the public said that it is important to continue observing the Silence despite the deaths this year of the last remaining British veterans to have seen active service in the First World War.
-
Trust in Doctors 2009
This report presents the findings of a survey conducted by Ipsos on behalf of the Royal College of Physicians (RCP). The main objective of this survey was to examine the level of public trust in a variety of professions and types of people, including doctors.
-
Getting the Basics Right? - Customer Service in Britain today
For the third consecutive year, customer service is the top issue people take into account when judging a company (it overtook quality of products/services and honesty/integrity in 2007 and has remained in pole position since).
-
Teachers Omnibus Flyer 2009
A 4-page flyer describing Ipsos's Teachers Omnibus and its schedule for 2009
-
Equal Pay survey for The Fawcett Society / UNISON
Ipsos's survey for the Fawcett Society and UNISON shows that two in five people (40%) agree that in Britain, men and women on the whole receive equal pay for doing jobs of equal value, while just over half (52%) disagree. Men are more likely than women to believe that men and women receive equal pay (48% of men agree, compared to 32% of women).
-
Sensational F1 Continues
Simon Lincoln, sponsorship expert at Ipsos, talks about the impact and the trends in brand associations with Formula One.
-
Creativity in Qual
Simon Riley, Research Director at Ipsos, talks about the Creativity in Qual and presents a personal list of forms of creative collaboration.
-
Ethical purchasing squeezed by recession, but companies will continue to invest in CR
As the economy continues to dominate public concerns, Ipsos research shows the importance of company responsibility in people's purchasing has declined sharply this year.