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The doctor-patient relationship in the generative AI era
Five reasons why the time to act for pharma is now.
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Britons twice as likely to hold favourable opinion of King Charles as unfavourable
William and Catherine, Prince and Princess of Wales, are the most popular members of the Royal Family according to the last Ipsos polling.
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ESG across borders: The cultural context
The domain of ESG stretches across a broad range of themes that are just as complex as they are far-reaching.
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Public importance of climate change and the environment doubles to become the joint-third biggest issue facing the country
The August 2023 Ipsos Issues Index reveals a sharp rise in concern about climate change and the environment
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Ipsos Update – August 2023
Climate change, inequality, artificial intelligence… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Missed Opportunities in Women's World Cup 2023 Advertising
Ipsos researcher and Fulham FC left back, Tia Foreman, explores the effectiveness of the 2023 Women's World Cup advertising and how brands can make the most of their sponsorship.
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Digital Banking: Is your app hitting the right notes with your customers?
A well-designed banking app experience can build positive brand associations, but what can traditional banks learn about improving the online user experience?
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2 in 5 expect Lionesses to bring football home again – though an equal share say men’s team has shown better skills in the past two years
Polling by Ipsos ahead of the 2023 FIFA Women's World Cup reveals that the Lionesses are the favourites to win among British football fans