Search
-
Ipsos Global @dvisor Wave 26
Britain sees largest drop in economic confidence among major European economies
-
The Imperatives for Customer Loyalty 2011
An update on our annual study into the state and nature of consumer loyalty in Britain, following consumer behaviour and attitudes from the depths of recession to the pale green shoots of recovery.
-
Show mothers (and fathers) you care...
Mothercare has suffered a tough 2011 with profit warnings and falling sales. It needs to do more to get parents back on side, says Laura Furniss, development manager, Ipsos.
-
The fog is lifting on radio audience measurement
John Carroll on the latest trends and developments discussed at the 2011 European Radio Symposium.
-
High Earners' Attitudes to Pay
This qualitative study investigated the views of some in the top 1% of UK earners, through an online focus group and five in-depth interviews which took place in June 2011.
-
Ipsos MediaCT Moves Mobile into the Mainstream
Ipsos MediaCT is bringing mobile into mainstream market research with the launch of Mobi-Vision, a research tool to enable clients to capture insights in real time via smartphones.
-
Wellbeing not waistlines the priority for parents' food choices
Parents are more interested in long term benefits of healthy food choices rather than obesity levels.
-
Ipsos and LGA launch initial consultation on benchmarking resident satisfaction
The Local Government Association has launched Local Government Inform, a new service to provide easy access for local authority staff and councillors to key data about their council and its area.
-
Green shoots?
Around one in six (17%) Britons describe Britain's current economic situation as good, making Britain level with the USA.
-
The Entertainer: Youth and Advertising
Tara Beard-Knowland writes in Campaign about young people and how they interact with media, technology, advertising and brands.