Search
-
Business Elite consuming more new media, but traditional media holding firm for now
Europe's senior business people are changing the way they consume media, new research from Ipsos MediaCT has found. But despite being early adopters of new technology, they still rely on traditional media for news and information.
-
PR agencies contracts at risk during recession
Members of Ipsos's Reputation Council - communication directors from Europe's leading organisations - clearly believe there will be less outsourcing of reputation management services.
-
Ben Page Appointed Chief Executive of Ipsos
Ben Page, leader of Ipsos's public sector practice, will be the next chief executive of Ipsos in the UK and Ireland, Ipsos Group SA announced today.
-
Bobby Duffy appointed Managing Director of Social Research Institute
Bobby Duffy, a leading expert in social research with 14 years experience at the company, will take over as Managing Director of the Social Research Institute, after Ben Page's promotion to Chief Executive.
-
Pirates are prime prospects for music and video
The people who download and share music and video illegally are amongst the most avid buyers of legal music and video - on and off-line a new study has found. The research was carried out on-line amongst 6,500 respondents in 12 countries.
-
Market Access Article
Understanding market access means considering the interaction and 'balance of influence' of each stakeholder group to identify and address the opportunities and risks.
-
Recruitment and Retention of Lawyers
Ipsos was commissioned to conduct research exploring the recruitment and retention patterns of Scottish lawyers. The key driver for the research was predicted difficulties in the future supply of practitioners in some legal markets and the provision of lawyers in rural areas of Scotland.
-
Marketing your way through an economic downturn
"Marketing Your Way Through An Economic Downturn" builds upon IPSOS global research findings to give advertisers recommendations about to how emerge from the crisis in a positive situation.
-
The Imperatives for Customer Loyalty
This document presents the findings of research conducted by Ipsos and the Logic Group in January 2009. By taking a Britain-wide snapshot we asked customers what they were doing in the first month of the New Year, and asked them about their take on Loyalty.