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Election 2001 Commentary: How Shy Are The Tories (And Labour And The Lib Dems?)
At the 1997 election, one of the most powerful forces behind Tony Blair's victory was "word of mouth" among ordinary voters. MORI tested the extent to which the general public were spreading the message of New Labour, and of the other main parties, as part of an adaptation of the Ipsos Excellence Model (MEM), originally designed to enable MORI's corporate clients to measure their relationships with their key stakeholders. We found that 10% of the adult population, more than four million people, said that they supported the Labour party so much that they would encourage others to vote for it without being asked; a further 21% would encourage others to vote Labour if asked for their opinion.
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Results Of Major Survey On Attitudes To Human Genetics
A major new MORI survey of the Government's People's Panel has found broad support for the benefits offered by human genetic research, but some misgivings about the regulation of such developments in the future.
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Government Should Act Now To Unlock The Potential Of The Digital Economy Or Risk Damaging Consequences
A report released today by think-tank Forum for the Future calls on the Government to seize the social and environmental opportunities created by the internet and e-commerce. With the right blend of policy and incentives, the new economy could become cleaner, greener and more socially inclusive than then old. But without concerted action now, we run the risk of problems in the future from increased social exclusion, to streets jammed with half-empty delivery vans and a substantial growth in air freight.
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HGC Launches Consultation On The Future Of Genetic Information
A new survey reveals that most people (70%) feel they have too little information about controls on biological developments, and 71% have little or no confidence that rules and regulations are keeping pace with scientific developments.
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OFTEL Publishes Research On Residential Telecoms Market
A new survey of consumers' views on fixed telephony, mobile telephony, Internet and digital television has been published today by Oftel.
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Goodwill Hunting
Who matters to a company? And who do they think matters? How effectively does business believe it is managing its key relationships? All of this is revealed in a new MORI report, based on large-scale surveys of opinion leaders in Britain today.
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Socio-Cultural Currents Affecting Heritage Site Visit Considerations or 'I didn't join English Heritage to be a Salesman'
My day job is the study of the British, the public generally, the electorate, in political terms (although opinion polls that you see in the newspapers and on television is but 1% of our turnover - that's right, 1%, of MORI's turnover - but 99% of the publicity).
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Ipsos - New Study Pinpoints What Consumers Want From Corporations
Consumers Worldwide Expect Businesses to Achieve Social as Well as Economic Goals New Study Pinpoints What Consumers Want From Corporations
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Tomorrow's Company is the Company You'll Keep
Hewlett Packard Consulting
Building Your Company's Vision Conference
Thursday, 8 July 1999, Chelsea Harbour