Search
-
Britain v Germany: how we rate our own economies
One in seven Britons (14%) believe the economy is in good shape compared to 68% of Germans according to the latest Ipsos Global @dvisor released today by Ipsos.
-
Ain't got the time, ain't got the money
Money and time are always at a premium, but it's important to think about the future and engage with social media, writes Tara Beard-Knowland from Ipsos ASI in Brand Republic.
-
Europe Sans Frontieres
Majorities in France, Belgium, Italy, Sweden, Spain and Germany want to reintroduce border controls, writes Bobby Duffy in the Wall Street Journal
-
When celebrity endorsements go wrong
With 27% of consumers saying they would consider ditching a product if the celebrity endorsing it misbehaves, we look at the potential damage to brands by scandalous celebs.
-
Ipsos Global @dvisor Wave 17
Britons are among the most negative about the economy in the world according to the latest Economic Global Pulse from Ipsos' Global @advisor, online research conducted in 24 countries.
-
One world, many places
Ipsos Social Research Institute measures 23 countries and finds the world's most satisfied local communities.
-
Recession is the catalyst for a decade of business change - CBI
New research for the Confederation of British Industry (CBI), released at their annual conference on 23rd November, and conducted by Ipsos, shows how companies are learning from their traumatic experiences through the recession.
-
Marketing your way through an economic downturn
"Marketing Your Way Through An Economic Downturn" builds upon IPSOS global research findings to give advertisers recommendations about to how emerge from the crisis in a positive situation.
-
A New Reality: government and the IPOD generation
This report suggests some ways that politics can connect up with IPODs. It draws on the latest research into young people's attitudes in general and into successful consumer relationships, including branding. While IPODs do want a new relationship with government, different from the status quo, the good news is that we can learn from the relationships which are already working in other areas of their lives.
-
BBC Survey on Trust Issues
The survey was intended to enhance our understanding of the public's beliefs and attitudes on a variety of subjects; in particular the trust they place in various organisations.