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Attitudes to Kent's economic prospects in 2009
A study amongst Kent residents reveals that most adults have already made lifestyle changes to combat the perceived economic downturn, or intend to do so in the New Year, including pledging to eat out less, spend less on clothes, holidays, trips to the pub and even charity donations.
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Thoughtpiece - Early Adopters
An explanation of why early adopters of new technologies are a valuable target group for advertisers and therefore a niche group for market researchers to target.
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Ipsos Political Monitor December 2008
Ipsos's December Political Monitor shows that among those absolutely certain to vote, the Conservative party voting intention share has dropped slightly by one point to 39% since our November Political Monitor, and the Labour party share has also fallen slightly by two points to 35%.
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Tory lead reduced to five points
Ipsos's poll carried out exclusively for The Mirror (conducted by telephone between 10-11 December 2008 among 1,007 British adults age 18+) shows that among those absolutely certain to vote, the Labour party's share has risen by four points to 36% since our previous voting intention poll carried out Nov 27-28. The Conservative vote share has dropped two points to 41%, and the Liberal Democrat share is on 11%.
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Half of Britons would like to bring about their own death when they felt it's time
A newly released Ipsos survey finds that more Britons want to be able to die at a time of their choosing than not: 47% agree that "I would like to be able to bring about my own death peacefully when I feel it's time".
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County Surveyors Society Roads and Highways 2008
Ipsos conducted this study on behalf of the CSS (County Surveyors' Society). The study measures public perspectives on the condition of highways - roads and pavements - and their spending priorities.
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Public Attitudes to Nuclear Energy 2008
Our annual survey of public attitudes to nuclear energy, conducted for the Nuclear Industry Association, shows that the trend in support for replacement nuclear newbuild has regained its upward momentum.
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Issues Index November 2008
Ipsos's monthly Issues Index (conducted face-to-face monthly of c. 1,000 British adults age 18+) shows that the economy remains at the top of the list of public concerns. In fact, for the second month in a row, Ipsos has recorded our highest-ever rating for the economy, with more than three in five (62%) of the public rating it as one of the most important issues facing Britain, and increase of four points from last month.
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Ipsos Political Monitor November 2008
Conservatives Down to 3 Point Lead Over Labour
Ipsos's November Political Monitor (carried out by telephone between 14-16 November 2008 among 1,002 adults age 18 and over) shows that among those absolutely certain to vote, the Conservative Party share has dropped five points to 40% and the Labour Party share has increased seven points to 37%. -
Concern about economy remains high, but just 14% worry about unemployment
The economy again tops Ipsos's monthly Issues Index, with just under three fifths of British adults (58%) saying it is one of the most important issues facing Britain, an increase of 3 points from last month.