Search
-
Amazon Future of Work & Career Development study in the UK
Understanding the perception on upskilling & education to facilitate career choices in the UK.
-
Public prefer a Labour majority, but 3 in 10 believe majority of over 100 seats would be bad outcome
A majority expect Labour to form the next government.
-
More than half think the Conservative Party are having a bad general election campaign
Ipsos's latest Election Campaign Tracker looks at the campaign so far and asks who would make a better Prime Minister - Rishi Sunak or Nigel Farage?
-
Manifesto Championship
Which announcements ranked best across eight policy areas? Our Championship tested 56 of the key policies announced in party manifestos with the public. Using a message testing approach called Ipsos DUEL, each participant was shown a random selection of 16 policy pledges in their own mini-tournament, knocking out the worst performing to select an overall winner.
-
Ipsos MRP
Ipsos publishes its first MRP (multi-level regression and post stratification) model of the 2024 General Election.
-
6 in 10 Britons think Labour manifesto represents positive change for Britain
New polling from Ipsos explores attitudes towards the party manifestos
-
Majority of Britons want political parties to take a strong approach to climate change – but it is unlikely to sway 2019 non-voters
New polling from Ipsos has revealed that while most Britons remain concerned about climate change, the intensity of concern has fallen since 2022 .
-
Concern about NHS rises to equal highest since 2020, concern about immigration rises to equal highest since 2017
The June 2024 Ipsos Issues Index reveals a rise in public concern about the NHS, economy and immigration
-
Overwhelming majority of Britons support setting legally binding targets to reduce the amount of sewage spilled in waterways
More than 8 in 10 Britons (83%) support setting legally binding targets to reduce the amount of sewage spilled in waterways according to an Ipsos poll for the Financial Times.
-
Two in five Britons want increased spending on public services - even if it means they pay more in tax
New polling from Ipsos explores attitudes towards tax and spending on public services.