Search
-
Survey Methods At Ipsos
Ipsos uses all major survey methods across our huge range of work. This runs from face-to-face in-home interviewer surveys using probability samples, through telephone surveys using quotas that are designed to reflect the population, to online studies using panels of people who have signed up to take part in surveys.
-
Ipsos Political Monitor December
More of the public are satisfied with the way Gordon Brown is doing his job as Chancellor of the Exchequer than are satisfied with the performance of any of the three party leaders. However, Gordon Brown's personal ratings are the lowest recorded by Ipsos since 1997 with the exception of the fuel crisis in late 2000.
-
MORI's Polling Performance In The 2005 Election
MORI's final poll of the 2005 election campaign, published in the London Evening Standard on election day, predicted the Conservative and Liberal Democrat shares of the vote spot-on, and missed Labour by two percentage points - an average error of 0.67 points on the three major parties, well within the normally accepted margins of error.
-
The Risks And Benefits Of Medicines And Medical Devices
Ipsos was commissioned by the Medicines and Healthcare products Regulatory Agency (MHRA) to undertake a qualitative and quantitative programme of research among the general public and a variety of healthcare professionals (HCPs) about perceptions of the risks and benefits associated with medicines and medical devices, and of how well they are regulated and communicated in the UK.
-
Attitudes to Nuclear Energy
New research for the Nuclear Industry Association shows that 72% of the British public agree that the UK needs a mix of energy sources to ensure a reliable supply of electricity, including nuclear power and renewable energy sources. When asked specifically about nuclear newbuild, to ensure the same proportion of nuclear energy is retained, 39% would support it while 29% would oppose it. The remainder are undecided.
-
Out Of The Starting Blocks; Active People Diagnostic Goes Live!
The results of the Active People Survey were released on 7 December 2006 via a sophisticated web based analysis tool Active People Diagnostic.
-
BBC London Olympics Survey
More than two-thirds of Londoners support London hosting the 2012 Olympic games (69%).
-
Nearly 4 Million Drivers Would Swap Penalty Points
Twelve per cent (3.7 million* motorists) of the drivers on UK roads would ask a relative or friend to take speed camera penalty points for them if they were facing a driving ban, a new nationwide poll by Ipsos on behalf of Swinton has revealed.
-
Sport, exercise and physical activity
The Tourism, Culture and Sport Group of the Scottish Executive commissioned a module of questions in Ipsos's Scottish Social Policy Monitor.
-
Britain At Work: A Marriage Breakdown In Progress?
Relationships between employers and employees in many British workplaces resemble a marriage under stress, characterised by poor communications and low levels of trust. This leads to underperformance, low productivity and high levels of staff turnover.