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Public think UK government did a bad job over a good job handling Covid pandemic by a two to one margin
Ipsos polling shows low confidence among the public that Boris Johnson and Downing Street staff followed the Covid rules appropriately during the pandemic.
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Majority of Britons hold unfavourable opinion of Rishi Sunak
Prime Minister Rishi Sunak's favourability ratings have worsened in 2023 according to the latest Ipsos Political Pulse poll.
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Racism and social media
An Ipsos survey looks at attitudes towards racism in society and on social media.
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Active Lives Children and Young People Survey 2022-23
Ipsos conducted the sixth year of this ongoing survey on behalf of Sport England during the 2022-23 academic year. Sport England commissioned Ipsos to design and carry out the survey to inform their own strategy and the strategies of the Department for Culture, Media and Sport (DCMS), the Department for Education (DfE) and the Department of Health and Social Care (DHSC).
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The economy remains the most mentioned important issue facing Britain, while concern about inflation drops
The November 2023 Ipsos Issues Index reveals a drop in public concern about inflation and the NHS
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Decoding the European Mobile Wallet Evolution
The prevalence of Mobile Wallets has risen exponentially over the last two years, stemming from the rapid growth of smart-phones, technological advancements in payment acceptance, government initiatives to support a more cashless society and consumer desire for convenience and speed.
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Global Perceptions: How 18–34-year-olds see the UK and the world
Research conducted by Ipsos on behalf of the British Council finds that the UK remains an attractive country for young people across the G20. However, Italy just edges the UK as the most attractive country in the G20 by one percentage point.
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Signs of Success
In this Ipsos report we dig deeper into the signs of success. Our objective is to answer the deceptively simple question of “what does it mean to be successful in the UK today?”
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Britain is a nation of “satisficers” rather than “strivers”, Ipsos report finds
“Signs of Success”, a major new research report from Ipsos, reveals deep generational and geographical divisions in our perceptions of success.
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Ipsos analysis shows Conservative support amongst ethnic minorities has remained low since Rishi Sunak became Prime Minister
A new study from Ipsos in the UK explores voting intention and leader satisfaction ratings amongst ethnic minority and white Britons between 1996 and 2023.