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Ipsos Perils of Perception: climate change
Around the world people say they understand what actions they need to take to combat climate change, but do they really?
The latest Perils of Perception study by Ipsos looks at how the general public in 30 markets around the world perceive environmental action. We ask them what they might do in their own lives to tackle climate change, and compare the answers to the (sometimes confusing) scientific truth -
7 in 10 Britons say they understand what they must do to fight against climate change, but few can identify the best ways to make an impact
Britons say they understand what actions they need to take to combat climate change, but do they really? The latest Perils of Perception study by Ipsos looks at how the general public in 30 markets around the world perceive environmental action. We ask them what they might do in their own lives to tackle climate change, and compare the answers to the (sometimes confusing) scientific truth.
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Expectations about when life will return to pre-COVID normal vary widely across the world
Almost half of adults say their mental health has worsened during the pandemic, but nearly one quarter say it improved since the beginning of 2021
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Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
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Ipsos and Kantar appointed to deliver total media audience measurement solution in the Netherlands
Dutch media industry selects Ipsos and Kantar to build the world’s first integrated audience measurement solution to deliver TV, digital, published media and radio currencies in a single dataset.
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Geography and gender: Britons stand out for views on two types of inequality, while age divide splits opinions on race
By international standards the British public are particularly concerned about geographical inequalities – but among the least likely to be worried about gender inequality, according to a new 28-country study
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What Worries the World – March 2021
“What Worries the World?”: One year on, COVID-19 remains the greatest global concern.
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What matters to people about the future of the UK landscape? A public dialogue on the future of land-use
Policymakers and land managers will need to consider the public’s views both of long-term risks and the immediate impacts upon their everyday lives, according to a major new public dialogue project by Ipsos for the Royal Society.
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Eight in 10 parents of 0-17 year olds feel judged for the behaviour of their children
A new study across 28 Countries by Ipsos finds that 8 in 10 Parents of 0-17 Year olds feel judged for the behaviour of their children
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Only one in five believe early years are most important for a child’s development.
A new 28 country study by Ipsos finds that one in five people (18%) believe the period from the start of pregnancy to age 5 is the most important period of a child and young person’s life for health and happiness in adulthood. The highest proportion of people say all periods are equally important (35%). This is the first time that a global comparative survey looking at perceptions of the early years in different countries has taken place and builds off the work Ipsos conducted in the UK for The Royal Foundation in 2019 /2020.