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Beyond Gaming: What you need to know
The video game industry is not just a niche market; it is a global entertainment powerhouse that continues to outpace other sectors.
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Better Care Fund Support Programme (2023-2025) Findings
Ipsos UK, in partnership with the Institute of Public Care at Oxford Brookes University (IPC), was commissioned by the Department of Health and Social Care (DHSC) to conduct an evaluation of the Better Care Fund Support Programme.
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Just 1 in 5 would support the Chancellor breaking her fiscal rules, but support increases if it means more money for public services - though public awareness of rules is low
Two in five (40%) believe it would be a good thing for Chancellor to break her fiscal rules, if it meant raising more money for higher quality public services. However, they are less supportive of breaking the rules in principle (20%) or if it leads to more borrowing (14%) or higher taxes (15%).
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On second anniversary of King Charles III’s coronation, 44% of Britons want the ceremony for the next monarch to be smaller in scale
44% of Britons favour a smaller-scale coronation for the next monarch, compared to 38% who want one of a similar scale and 11% a larger ceremony. Britons are similarly split over whether too much or the right amount of money was spent on King Charles’ coronation.
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Unlock the power of the creator economy
The Creator Economy is booming and with it, the opportunity for brands to drive real engagement through authentic voices.
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International Women's Day: Spotlight Projects in Public Affairs
To celebrate International Women's Day across Public Affairs, we wanted to explore various policy areas and projects completed over the past year and put spotlight on how they are able to contribute towards this year's theme of 'Accelerating Action'.
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Breakthrough Science: A Global Perspective
New breakthroughs in science and technology offer exciting possibilities for the future, but will they be embraced by the public?
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Developing a long-term research agenda
Detailed findings from a research study conducted by Ipsos, The Strategy Unit and RAND Europe on behalf of the Health Foundation.
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Ipsos Update - October 2024
Trends, News, Ageing … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Majority across the G20 are worried about the state of nature – but do not think their government is doing enough to tackle environmental damage
Earth4All and the Global Commons Alliance have released their second report on global attitudes towards nature and planetary stewardship, based on research conducted between March and April 2024 by Ipsos.