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Honouring Sir Robert Worcester
Ipsos is deeply saddened to hear of the passing of Sir Robert Worcester, a trailblazer in the field of market research and political polling, who died on Friday 5 September 2025.
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Half of Britons rate the British education system as good, but lack of public funding seen as the biggest threat
In a break from the global trend, Britons now see the effects of social media and technology as the number one challenge facing young people (34%), ahead of mental health.
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Beyond Gaming: What you need to know
The video game industry is not just a niche market; it is a global entertainment powerhouse that continues to outpace other sectors.
International Omnibus
Ipsos International Omnibus is used to research just about any market in the world.
Overnight Omnibus Research Solutions
Ipsos's overnight omnibus research solutions allow you to react fast to your burning questions, competitor activity and market events.
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Nearly half of Gen Z say they would eat lab grown meat products, much higher than older generations
New research from Ipsos in the UK reveals that nearly half (47%) of Generation Z Brits say they would eat cultivated – otherwise known as ‘lab grown’ - meat products.
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Ignite Growth with Collective Innovation
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
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Community as a Superpower: Why Refugees Seek Belonging
Our Managing Director, Public Affairs Trinh Tu reflects on why refugees seek belonging using the findings of this year's World Refugee Day survey.
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Migration, Skills, and Public Trust: Rethinking the UK's Policy Approach
The Government should take this opportunity to reconsider the role of immigration in addressing labour market demands through the implementation of its Immigration White Paper.
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Short-Form Social Misfits
The next creative shift that will drive advertising effects in TikTok, Instagram Reels and YouTube Shorts