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Accessible Online Banking
Discover how brands can deepen customer relationships, drive referrals, and build positive public perception by addressing accessibility gaps in their digital experiences.
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AI in Advertising Research
Read how AI ad evaluation tools can be more connected to human creativity, used more widely in advertising research, and in turn, help brands to get to more effective advertising.
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Customer Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.
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Sustainability and Advertising: Friends or Foe?
Listen in as we share insights exploring how brands can maximize the impact of sustainability communications.
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Creative Excellence helps advertisers to bring back the magic
Creative Excellence helps advertisers to bring back the magic by using research to inspire and empower creativity
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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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Welcome to the Metaverse
In our latest paper we explore what it is now, what it will become and how you can be a part of it
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Channel Performance Management
Read more about three focus areas to consider when measuring and managing channel performance.
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Remote Testing Geared for Physical Stimuli
Listen in as we demonstrate remote testing methodologies geared specifically for physical stimuli in the medical space.
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The Emergence of Podcasts Among Kids & Families
New research confirms that podcasts are now emerging as an option to fill gaps in parenting and education as the pandemic continues. Read detailed results here.