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  • Society

    Majority (54%) Of Working Canadians Or Their Spouse Contend With Mental or Physical Health Conditions

    Three-Quarters (75%) Of Women Say They Want Or Need Benefits That Specifically Support Women’s Health

    27 May 2025
  • Society

    Canadians Cut Back Charitable Giving As Budgets Tighten Amid Economic Uncertainty

    Economic stress prompts Canadians to scale back on giving - domestic causes take priority as global crises persist

    26 May 2025
  • Society

    With King Set to Open Parliament, Pro-monarchy Sentiment Rises as Canadians Say It Differentiates Canada from U.S.

    Generational divides and shifting attitudes show the monarchy gaining ground - but challenges remain, especially in Quebec.

    26 May 2025
  • Society

    Amid Tepid Satisfaction with Election Outcome, Canadians Outline Their Priorities for New Liberal Government Ahead of Throne Speech

    Regional divides reveal sharp contrasts in satisfaction and priorities, with cost of living and national interests topping the new government's to-do list.

    26 May 2025
  • Society

    Nearly all Canadians (96%) Aged Forty-Five and Older Say Aging in Place Enables the Preservation of Independence and Dignity

    Nine in ten (94%) agree that Personal Support Workers (PSWs) positively impact the lives of Canadians of all ages

    16 May 2025
  • Society

    Canadians (95%) agree that it’s important to have federal government policies that enable aging in place

    Nine in ten (93%) Canadians Rally Behind Integrating Health, Housing and Social Services to Support Aging Well

    12 May 2025
  • Society

    Ipsos Reveals BC’s Most Loved Brands 2025

    Leading the pack, Save-On-Foods has emerged as the “Most Loved Brand” in BC, followed closely by London Drugs and BC Hydro

    5 May 2025
  • Society

    Liberals Poised to Win Fourth Term

    Carney Seen As Best to Lead Canada

    27 April 2025
  • Society

    Shoppers Want to ‘Do Good’ But Brands Are Missing the Mark

    Despite nearly 76% of consumers claiming they want to support sustainable brands, conscious consumerism only accounts for 38% of purchases, pointing to the "say-do gap" that businesses must address to drive growth in the sustainable economy.

    22 April 2025
  • Society

    Carney Ahead on Most Key Leadership Metrics as Election Day Nears, but Poilievre Gaining Steam on Affordability

    Carney consistently outpaces Poilievre across crucial areas, however, Poilievre holds an edge over Carney when it comes to advocating for the middle class (+4 points)

    21 April 2025
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