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Ipsos Almanac 2025
Welcome to our annual Ipsos Almanac, as we reflect on the events that shaped 2024 and look ahead to what the next 12 months have in store.
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Nine in Ten (93%) GTA Residents Say It’s Important for Government to Reduce the Backlog at the Landlord Tenant Board
89% Say Investing Tax Dollars to Improve Tech, Processes and Hire Staff is Important
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Canadians' understanding of ageism varies widely, revealing a significant lack of awareness regarding its pervasiveness and detrimental consequences
There is a need for education and awareness initiatives to challenge ageist attitudes and create a more inclusive society
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Ipsos Update – December 2024
Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Inflation rates may be falling, but people expect further price rises
In the seventh edition of the Ipsos Cost of Living Monitor we find, despite falling inflation rates, people are still feeling the pressure.
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CHATS 2025: The Consumer Clash
Revisit our webinar for insights from Ipsos’ CHATS 2025 Trends Report, a robust food and beverage tracking study decoding the future of Canadian consumption.
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Pure Protein: Powering Up Beyond the Gym
Ipsos research shows how a protein bar brand can transcend its niche image by tapping into the power of context and empathy, showcasing its versatility and appeal within the context of everyday snacking occasions.
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Worry About Possible World War III Drops as Regional Conflicts Rage On
Ipsos survey for Halifax International Security Forum finds proportion who think world is becoming more dangerous is down while only 21% predict Trump win will help make globe more secure
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Eight in Ten Believe Democracy, Human Rights and Rule of Law are Universal Values All Nations Can Aspire to
Yet, Only 1 in 3 Respondents Think Things are Getting Better in the World These Days as Support for Free Trade Drops