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The myths and realities of social intelligence and analytics
While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.
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One Half (49%) of Canadians Want a Federal Election in 2023
Slim Majority (54%) say Trudeau Should Step Down as Liberal Leader in 2023, But Only One Quarter (27%) Believes He Will
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61% of Canadians Say Misinformation is More Likely to Spread Because of Elon Musk’s Twitter Takeover
The same proportion (62%) say they are less likely to use Twitter as a source of information because of Musk’s acquisition
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Young Canadians More Trusting of Information on Social Media Than Other Generations
Nine in ten (91%) Canadian Boomers say social media makes it easier to spread misinformation.
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December 2022: Global consumer confidence is holding up
Expectations sub-index shows a slight uptick while Investment and Jobs sub-indices remain steady
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Strong Majority (77%) of Canadians Plan to Modify Their Holiday Spending This Year Due to Inflation
One third are less confident in making financial progress this year.
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Ipsos on Consumer Confidence for Small Business Owners: December 2022
Ipsos’ Consumer Confidence metrics for Small Business Owners show Overall Confidence has declined 2 percentage points from last month.
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Inflation has citizens’ around the world pointing a finger at government policies
People across 36 countries place (some of the) fault for the cost of living at the feet of politicians, but also realize there are larger factors at play.
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Ipsos on Consumer Confidence: December 2022
Ipsos’ Consumer Confidence metrics show Overall Confidence has improved, and while still in negative territory at –4% versus its norm, it’s up 6 percentage points from last month.
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.