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[EVENT] Ipsos at the MIE 2020
The Marketing Insights Event is almost there and will take place this year on 5 and 6 February.
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Global Divide on Social Mobility
Ipsos' survey for the World Economic Forum shows widespread enthusiasm about the future in emerging markets contrasting with rampant pessimism in mature economies.
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Ipsos.Digital, the fully automated research platform expands into 11 new countries
As part of Ipsos’ ongoing commitment to deliver fast, high-quality data while bringing the best of science, technology and know-how to its clients, Ipsos today announces the expansion of its self-service research platform, Ipsos.Digital, to 11 new countries, bringing clients a fast and simplified access to global research capabilities and insights.
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Ipsos Update - December 2019
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on the future of mobility, world affairs, survey sampling and global infrastructure.
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Global Infrastructure Index - Public satisfaction and priorities 2019
Majority across 28 countries are globally satisfied with national infrastructure.
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Men less likely than women to need intelligence and hard work to get ahead, public say
New research to support the launch of King’s College London’s World Questions event series, which begins with Hillary Rodham Clinton and Julia Gillard on 13 November, reveals public perceptions of what helps or hinders women’s equality around the world.
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The fall of the Berlin Wall
Global Advisor survey about people’s current perception of the impact the Fall of the Iron Curtain has had.
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Ipsos launches Ipsos.Digital, its fully automated research platform
The new Ipsos.Digital platform offers clients fast, simplified access to global research capabilities and insights.
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The Behavioral science of CPG. Disrupting the customer experience.
One of the most important developments facing brands today is how digital technology is fundamentally changing customer behaviour and decision-making. This paper introduces five 'Mind Economy' trends to suggest how consumer packaged goods (CPG) brands can achieve growth in this reality.
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Ipsos Affluent Survey: the attitudes, preferences and media habits of affluent and influential individuals
Are you looking for the best way to understand, reach and engage with Affluents, the most wealthy and influential consumers? Are you a media company looking to prove the true value of your upmarket audience? Do you need to optimise your advertising effectiveness? Or would you like to know which media to use to reach the right target audience? The unique and dynamic Affluent Survey, which has been conducted for over 20 years, delivers unrivalled insights into the media and consumption habits of Affluent consumers in 21 countries across Europe, and 47 worldwide. Yes, it’s a resource unlike any other.