Search
-
Global predictions for 2024: Optimism is on the rise as more think next year will be better
However, people expect climate change to worsen in 2024, the Ipsos Predictions survey finds
-
Unlock Brand Success with ESG
Are you a brand, marketing or sustainability manager? Yes? Then this event is for you!
-
World Mental Health Day 2022: Three in four globally say mental and physical health are equally important
Mental health now ranks 2nd among global health concerns, overtaking cancer
-
CX Global Voices | 2022
We hope you’ll join us at one of our CX Global Voices webinar sessions to hear from our global CX experts, as they unpick what’s going on and what that might mean for you.
-
What Consumers Are Saying About the Celebrity-Owned Cosmetics Market
Insights from social data reveal how the internet really feels about the explosion of celebrity-owned brands.
-
The future of voice assistants in the Netherlands
Go to a random marketing, trendwatching or tech website and I guarantee you will come across the device that is going to change our shopping behavior, homes and lives in the near future: Voice assistants.
-
Succesful 6th ceminar about the latest developments in customer experience (CX)
On November 16th, the sixth edition of our CEMinar took place at Paviljoen Puur in Diemen. CEMinar is an annual educational event of Ipsos to inform and inspire organizations about the developments in Customer Experience Management. Geert Samplonius, Client Service Manager at Ipsos NL, opened the sixth edition by introducing the theme of this year’s event: What’s new in CX.
-
Enterprise Feedback Management (EFM)
Customers across all categories now look for a personalised experienced that is available when they want it, how they want it, where they want it. Regardless of whether the desired experience is delivered, it is now possible through the explosion of mobile coupled with the prominence of social media for consumers to give instant feedback. The consequence is the increasingly significant impact that customer experience has on the overall relationship with a brand.