The Ipsos Almanac

Video research can get us closer to real, consumer-led insights. So, shouldn’t you put video at the centre of more of your mystery shopping?

This week's Ipsos Research Highlights features the impact coronavirus is having on the British public, the surge in Boris Johnson’s positive perception rating, mental health and how brands can adapt to this shift in behaviour.

The world of pharma business insight is likely to change as it embraces a multi-data source reality.

This whitepaper explores changing media habits during the UK's COVID-19 lockdown and the opportunities if holds for media brands.

Ipsos’ regular qualitative analysis of the G-MED Global Physician Online Community.

Welcome to the latest edition from the Ipsos Reputation Council. Our fourteenth sitting involves 150 senior communicators in 19 countries – making this a truly international view. In this report, our Council members explore the newest thinking and practice in corporate reputation management and…

The third edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.

Why customer experience still matters amid COVID-19 and social distancing.

This week's Ipsos Research Highlights features the financial impact of the coronavirus on the British public, life under lockdown and how COVID-19 may affect long-term trends.

Ipsos' Tech Tracker is a biannual, GB nationally representative research survey which measures the emerging trends and developments in technology.