The Ipsos Almanac

This is the latest instalment of a series examining the relevance of key pillars of popular culture, from our dedicated team of qualitative media, technology, and cultural experts.

Ipsos was commissioned by Public Health England (PHE) to conduct an overarching process and impact evaluation of its HIV Prevention Innovation Fund.

Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.

The New York Times revealed that FIFA are expecting to generate $6.1bn in revenue, which is up $1.3bn from last year; cementing this year’s tournament as the biggest sporting spectacle of all time.

The National Infrastructure Commission (NIC) commissioned Ipsos to conduct mixed-methods research on the challenges facing UK infrastructure in a range of areas: waste, digital communications, water, flooding, energy and transport.

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.

What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from one? Jakub Hankovský explores the different options available to manufacturers, importers and dealerships, and how a well-executed campaign can fuel a better customer experience for…

The latest thought piece from Ipsos Thinks pulls together existing and new analysis, as well as brand new research, to provide a better understanding of this latest generation, Generation Z.

Ipsos's Research Highlights for June 2018 includes the new Inclusiveness Index, thoughts towards the Brexit negotiations and public views on funding for the NHS.

As the 70th anniversary of the NHS approaches our joint report with The King’s Fund explores how the public view their relationship with the NHS – and what this may look like over the next 70 years.