The Ipsos Almanac

Virtual Reality (VR): What's the Reality?

Working in partnership with the BBC we conducted an ethnographic exploration into the challenges and opportunities of VR with UK audiences.

Cyber security among charities

Ipsos was commissioned by the Department for Digital, Culture, Media and Sport to undertake research with UK registered charities to explore their awareness, attitudes and experiences around cyber security, as part of the UK Government’s National Cyber Security Programme.

Mind the Gap: Ipsos survey for Gapminder

Gapminder commissioned Ipsos to carry out a survey in 12 countries about a range of issues.

Latest GP Patient Survey Results Released

The latest GP Patient Survey (GPPS) results have now been published.

Passive Simplicity: The Future For TV And Radio Audience Measurement

In the field of audience measurement, the greatest understanding comes from observations which have the least impact on behaviour.

Exploring the use of the Friends and Family Test in General Practice

Ipsos were commissioned by the Policy Innovation Research Unit (PIRU) based at the London School of Hygiene and Tropical Medicine to conduct qualitative case study interviews with GP practices about their experience of using the Friends and Family Test (FFT).

Social media is the stand out activity of parents around children

Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.

As apps become mainstream, what behaviours do they encourage?

Today marks the launch of a new report into apps and behaviour patterns. The report, commissioned by Google and produced by Ipsos, finds that different apps encourage different behaviours. News app users snack on content up to three times a day, whilst entertainment app users immerse themselves in…

GP Experiences and Opinion Monitoring

The Royal College of General Practitioners (RCGP) commissioned Ipsos to conduct a survey with GPs into their current experience of working in general practice.

The Future of Agile Innovation

The world of innovation is phenomenally challenging. Here we present two case studies to demonstrate different innovation approaches which delivered positive impact, and then take a journey into the world of the military to understand how intelligence strategy can be applied to effect positive…