The Ipsos Almanac

`Smarter' Ads on Digital TV

Within an ever-evolving digital market, coupled with a state of recession, the television industry faces greater competition, challenges and opportunities than ever before. This is a bite sized Thought Piece from Ipsos MediaCT.

Trust in Doctors 2009

This report presents the findings of a survey conducted by Ipsos on behalf of the Royal College of Physicians (RCP). The main objective of this survey was to examine the level of public trust in a variety of professions and types of people, including doctors.

Getting the Basics Right? - Customer Service in Britain today

For the third consecutive year, customer service is the top issue people take into account when judging a company (it overtook quality of products/services and honesty/integrity in 2007 and has remained in pole position since).

Teachers Omnibus Flyer 2009

A 4-page flyer describing Ipsos's Teachers Omnibus and its schedule for 2009

Young People Omnibus Flyer 2009

A 4-page flyer on Ipsos's Young People Omnibus

Sensational F1 Continues

Simon Lincoln, sponsorship expert at Ipsos, talks about the impact and the trends in brand associations with Formula One.

Creativity in Qual

Simon Riley, Research Director at Ipsos, talks about the Creativity in Qual and presents a personal list of forms of creative collaboration.

Public views on contestable element of the licence fee

The BBC Trust commissioned Ipsos to conduct quantitative and qualitative research to gauge the public's view of specific proposals put forward by the government to use some of the television licence fee to fund the provision of news by providers other than the BBC.

Reputation Council Insight and Ideas Autumn 2009

Ipsos's Reputation Centre has assembled some of Europe's most senior corporate communicators to form the Reputation Council. As one of its members, you will appreciate that collectively the Council brings unparalleled levels of communications expertise, and through our regular feedback…

People, Perceptions and Place

This report helps local public services and partnerships better understand what factors affect key outcomes such as satisfaction with quality of life, community cohesion, feelings of influence and ratings of local services.