The Ipsos Almanac

Discover how ensuring products and services are ingrained with sustainable co-benefits can provide brands with a competitive advantage, brought to life with a case study from McDonald's.

Discover 3 key learnings from our latest luxury roundtable hosted by Ipsos' Channel Performance and Customer Experience experts

Five pieces of actionable guidance for corporate communication leaders as they determine what to speak out on and how, with a focus on maximising opportunities and limiting risk.

While the domain of Generative Artificial Intelligence (AI) has been growing in recent years, ChatGPT accelerated its adoption and broke through as the first “mass” Generative AI application. It is important to take notice and put this and other emerging tools in perspective as the implications of…

Discover Digital Doctor 2023, a 20-market study across Primary care, Paediatrics, Oncology and Neurology.

Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

Strengthening customer relationships and doing right by the world.

In this webinar and eBook Book, our CX experts bring together their shared expertise in choosing the right CX platform.

Ipsos has been working alongside Lloyds Banking Group to research the Essential Digital Skills of the UK adult population for the past four years. In 2022, the EDS framework was revised through an Advisory Panel that collated thoughts across industry on how the demands for digital capability may…

In the Chancellor's new budget, a great deal of emphasis has been placed on the increasing number of over-50s leaving the workforce. This has led to a number of policies aimed at enticing this population back to work – including the much-lauded policies around raising the cap on interest free…