The Ipsos Almanac
Media Choices: Is it all getting a bit OTT?
With an increased number of OTT (Over The Top) services comes a wealth of opportunities and challenges for broadcasters. Our new OTT measurement solution helps us to assess which services are appealing most to streamers.
GP Patient Survey: Experiences of patients living with frailty
Tom Rossington looks at data from the 2019 GP Patient Survey (GPPS) and what the survey tells us about the experiences of patients living with frailty.
Public Health England HIV Prevention Innovation Fund – Cohort 3 Evaluation Report
Ipsos was commissioned by Public Health England (PHE) to conduct an overarching process and impact evaluation of its HIV Prevention Innovation Fund.
Ipsos Update - March 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world, with topics including Coronavirus, perceptions of death, creative advertising and global trends.
Mystery Calling: Dialling up your contact centre performance
Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.
Ipsos Global Trends 2020: Understanding Complexity
Ipsos Global Trends 2020: Understanding Complexity provides a single-source dataset of over 200 questions Ipsos asked of people in 33 markets, on global opinions, attitudes and behaviours around brands, technology, society, consumerism and much more, and combines it with expert analysis by trend…
Ipsos Research Highlights - February 2020
This month's Ipsos research highlights includes Boris Johnson's political honeymoon, concern about the environment worry hits a 30-year high and the launch of Ipsos Global Trends 2020.
Workplace Pension: new research into Automatic Enrolment
Ipsos has undertaken survey research on behalf of the Department for Work and Pensions to understand how people feel about saving for their retirement and the role of Workplace pensions.
Young Investors – risk takers or cautious consumers?
Ipsos Research Assistant, Matt Franks, investigates the investment products that young investors favour and whether they are more risk assertive than previous generations.
The Power of You: Why distinctive brand assets are a driving force of creative effectiveness
In a rapidly changing media landscape, this is a call to action to help your creative leverage the power of you.