MORI Political Monitor April - Topline Results

MORI interviewed a representative quota sample of 1,947 adults aged 18+ at 196 sampling points across Great Britain. Fieldwork was conducted face-to-face on 15-19 April 2004. Data are weighted to match the profile of the population.

MORI interviewed a representative quota sample of 1,947 adults aged 18+ at 196 sampling points across Great Britain. Fieldwork was conducted face-to-face on 15-19 April 2004. Data are weighted to match the profile of the population.

Q1 How would you vote if there were a General Election tomorrow?IF UNDECIDED OR REFUSED AT Q1Q2 Which party are you most inclined to support?

Base: 1,947 British adults 18+

  %
Conservative 31
Labour 40
Liberal Democrats (Lib Dem) 21
Scottish/Welsh Nationalist 3
Green Party 2
UK Independence Party 1
Other 2
 
Lab lead (177%) +9
 
Would not vote 14
Undecided 11
Refused 1

Q1 How would you vote if there were a General Election tomorrow?IF UNDECIDED OR REFUSED AT Q1Q2 Which party are you most inclined to support?

Base: All absolutely certain to vote (1,045)

  %
Conservative 34
Labour 36
Liberal Democrats (Lib Dem) 22
Scottish/Welsh Nationalist 3
Green Party 2
UK Independence Party 1
Other 2
 
Lab lead (177%) +2
 
Would not vote *
Undecided 8
Refused 1
The headline figures are based on all respondents absolutely certain to vote.

Q3-6 Are you satisfied or dissatisfied with the way the Government / Mr Blair / Mr Howard / Mr Kennedy are doing their job?

Base: 1,004 British adults 18+

  Satisfied Dissatisfied Don't know Index
  % % % %
Government 26 65 9 -39
Blair 31 61 8 -30
Howard 28 30 42 -2
Kennedy 38 25 37 +13

Q7 What would you say is the most important issue facing Britain today?Q8 What do you see as other important issues facing Britain today?

Base: 1,004 British adults 18+

  Q7 Q7/8
  % %
Defence/foreign affairs/international terrorism 30 47
Race relations/immigration/immigrants 20 36
National Health Service/Hospitals 9 34
Education/schools 6 29
Crime/law & order/violence/vandalism 6 19
Pensions/social security 1 10
Economy/economic situation 4 9
Common Market/EU/Europe/Single European Currency 3 9
Housing 1 8
Taxation 2 7
Unemployment/factory closure/lack of industry 2 7
Poverty/inequality 1 6
Transport/public transport * 5
Nuclear weapons/nuclear war/disarmament 2 4
Morality/individual behaviour 1 4
Public services in general 1 3
Drug abuse * 3
Inflation/prices * 2
Local government/council tax * 2
Low pay/minimum wage/fair wages * 2
Pollution/environment 0 2
AIDS * 1
Countryside/rural life * 1
Petrol prices/fuel 0 1
Foot and mouth outbreak/farming crisis * *
Northern Ireland * *
Pound/exchange rate/value of pound * *
Scottish/Welsh Assembly/Devolution Constitutional reform * *
Animal welfare 0 *
GM/GM (Genetically Modified) foods 0 *
Privatisation 0 *
Trade unions/strikes 0 *
Beef/BSE/Mad Cow Disease 0 0
 
Other 4 13
Don't know 4 3

Q9 Do you think that the general economic condition of the country will improve, stay the same, or get worse over the next 12 months?

Base: 1,004 British adults 18+

  %
Improve 15
Stay the same 47
Get worse 33
Don't know 5
 
MORI Economic Optimism Index [EOI] -18

Q10 And how likely would you be to vote in an immediate General Election, on a scale of 1 to 10, where 10 means you would be absolutely certain to vote, and 1 means that you would be absolutely certain not to vote?

Base: 1,947 British adults 18+

  %
10 - absolutely certain to vote 53
9 5
8 7
7 4
6 4
5 8
4 1
3 2
2 2
1 - absolutely certain not to vote 12
Don't know 2
Refused *

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