Post-Budget Poll 1978
Survey for the Sunday Times on reactions to the 1978 budget, recognition of leading politicians and other politically-topical subjects
MORI interviewed a representative interlocking quota sample of 1,238 adults aged 18+. Interviews were conducted face-to-face in 63 constituency sampling points across Great Britain on 12-13 April 1978. The survey was partly concerned to gauge reactions to the Budget which the Chancellor, Denis Healey, presented to the House of Commons on 11 April.
Q1 Are you satisfied or dissatisfied with the way the government is running the country?
% | |
---|---|
Satisfied | 46 |
Dissatisfied | 46 |
Don't know | 8 |
Q2 How would you vote if there were a General Election tomorrow? (If undecided or refused at Q2) Q3 Which party are you most inclined to support? Base: All expressing a voting intention
% | |
---|---|
Conservative | 46 |
Labour | 44 |
Liberal | 7 |
Other | 3 |
Q4 What would you say is the single most important problem facing Britain today? Q5 Now, looking at this list, which other problems do you think are particularly important in Britain today?
Q4 Single most important (unprompted) | Q4/Q5 Most plus other important (others prompted) | |
---|---|---|
% | % | |
Unemployment | 37 | 72 |
Prices/cost of living | 3 | 58 |
Immigration | 8 | 37 |
Law and order | 4 | 35 |
Schools and education | 2 | 29 |
National Health Service | 1 | 27 |
Housing | 2 | 22 |
Industrial relations | 3 | 19 |
Northern Ireland | 1 | 18 |
Race Relations | 1 | 15 |
Public ownership | 1 | 7 |
Rhodesia | 0 | 5 |
Other | 16 | n/a |
Don't know | 4 | n/a |
Conser- vative | Labour | Liberal | National Front | Nationalist | None | Don't know | ||
---|---|---|---|---|---|---|---|---|
Housing | % | 38 | 29 | 2 | * | 1 | 6 | 23 |
Immigration | % | 51 | 22 | 3 | 3 | 1 | 4 | 15 |
National Health Service | % | 28 | 29 | 3 | 0 | 1 | 6 | 22 |
Public ownership | % | 47 | 23 | 4 | 0 | 1 | 3 | 22 |
Northern Ireland | % | 17 | 17 | 2 | 1 | 1 | 21 | 41 |
Rhodesia | % | 19 | 19 | 1 | 1 | 1 | 16 | 42 |
Prices/cost of living | % | 34 | 41 | 3 | * | 1 | 8 | 12 |
Race relations | % | 43 | 26 | 4 | 2 | 1 | 6 | 17 |
Law and order | % | 41 | 21 | 2 | 1 | 1 | 10 | 21 |
Schools and education | % | 47 | 31 | 2 | 0 | 1 | 4 | 14 |
Industrial relations | % | 25 | 45 | 3 | * | 1 | 4 | 21 |
Unemployment | % | 32 | 31 | 3 | * | 1 | 12 | 20 |
Q7 What is the name of the person identified on this photograph by the letter A/B/C...? (Note: Because of copyright considerations, we are unable to show the photographs that respondents were shown in 1978)
Correct | Incorrect | Don't know | ||
---|---|---|---|---|
Dr David Owen | % | 42 | 6 | 52 |
Denis Healey | % | 84 | 3 | 13 |
William Whitelaw | % | 48 | 4 | 48 |
Shirley Williams | % | 61 | 3 | 36 |
Sir Harold Wilson | % | 90 | 1 | 9 |
Sir Geoffrey Howe | % | 13 | 5 | 83 |
Enoch Powell | % | 85 | 1 | 15 |
David Steel | % | 66 | 4 | 30 |
James Prior | % | 13 | 5 | 82 |
Margaret Thatcher | % | 77 | * | 23 |
Michael Foot | % | 64 | 3 | 33 |
Tony Benn | % | 51 | 2 | 46 |
Sir Keith Joseph | % | 21 | 4 | 75 |
James Callaghan | % | 86 | 1 | 13 |
John Davies | % | 5 | 4 | 91 |
Edward Heath | % | 94 | 1 | 6 |
Honest | Neither | Dishonest | Don't know | ||
---|---|---|---|---|---|
Dr David Owen | % | 46 | 10 | 10 | 34 |
Denis Healey | % | 60 | 12 | 14 | 13 |
William Whitelaw | % | 41 | 11 | 11 | 37 |
Shirley Williams | % | 53 | 11 | 14 | 23 |
Sir Harold Wilson | % | 43 | 15 | 30 | 12 |
Sir Geoffrey Howe | % | 22 | 8 | 4 | 65 |
Enoch Powell | % | 65 | 10 | 14 | 11 |
David Steel | % | 53 | 12 | 13 | 23 |
James Prior | % | 20 | 8 | 5 | 68 |
Margaret Thatcher | % | 49 | 13 | 17 | 21 |
Michael Foot | % | 42 | 14 | 21 | 24 |
Tony Benn | % | 32 | 13 | 26 | 29 |
Sir Keith Joseph | % | 34 | 9 | 9 | 49 |
James Callaghan | % | 65 | 11 | 12 | 12 |
John Davies | % | 11 | 8 | 4 | 77 |
Edward Heath | % | 66 | 10 | 13 | 11 |
Q7b Now for each one, I would like you to tell me, first of all, whether you feel they are "in touch with ordinary people" or "out of touch with ordinary people".
In touch | Neither | Out of touch | Don't know | ||
---|---|---|---|---|---|
Dr David Owen | % | 34 | 6 | 28 | 32 |
Denis Healey | % | 57 | 8 | 25 | 11 |
William Whitelaw | % | 34 | 7 | 25 | 34 |
Shirley Williams | % | 50 | 7 | 23 | 20 |
Sir Harold Wilson | % | 40 | 8 | 41 | 12 |
Sir Geoffrey Howe | % | 15 | 6 | 15 | 63 |
Enoch Powell | % | 56 | 7 | 25 | 12 |
David Steel | % | 50 | 8 | 21 | 21 |
James Prior | % | 14 | 6 | 13 | 68 |
Margaret Thatcher | % | 48 | 6 | 27 | 19 |
Michael Foot | % | 36 | 10 | 32 | 27 |
Tony Benn | % | 30 | 9 | 35 | 26 |
Sir Keith Joseph | % | 22 | 6 | 25 | 47 |
James Callaghan | % | 62 | 7 | 20 | 11 |
John Davies | % | 7 | 6 | 12 | 75 |
Edward Heath | % | 37 | 7 | 46 | 9 |
Q7c Finally, for each one please would you tell me whether you think they are "capable" or "not capable" as a politician.
Capable | Neither | Not capable | Don't know | ||
---|---|---|---|---|---|
Dr David Owen | % | 50 | 7 | 13 | 30 |
Denis Healey | % | 74 | 7 | 11 | 9 |
William Whitelaw | % | 46 | 7 | 12 | 36 |
Shirley Williams | % | 57 | 8 | 17 | 18 |
Sir Harold Wilson | % | 63 | 7 | 19 | 11 |
Sir Geoffrey Howe | % | 26 | 6 | 7 | 61 |
Enoch Powell | % | 63 | 7 | 19 | 10 |
David Steel | % | 57 | 8 | 15 | 19 |
James Prior | % | 24 | 7 | 6 | 63 |
Margaret Thatcher | % | 59 | 6 | 15 | 19 |
Michael Foot | % | 52 | 9 | 20 | 19 |
Tony Benn | % | 41 | 9 | 24 | 26 |
Sir Keith Joseph | % | 37 | 7 | 11 | 42 |
James Callaghan | % | 76 | 6 | 9 | 9 |
John Davies | % | 16 | 6 | 5 | 73 |
Edward Heath | % | 66 | 7 | 18 | 8 |
Q8a A number of ways have been suggested for using the money from North Sea Oil. Which one of the things on this card would you most like the Government to do? (Please give the letter by the side of your choice.) Q8b And which next?
Most like | Next like | Most plus next | |
---|---|---|---|
% | % | % | |
Create new jobs in industry | 32 | 31 | 63 |
Invest in new energy supplies for when the oil runs out | 26 | 25 | 50 |
Spend more on public services such as schools and hospitals | 15 | 30 | 45 |
Reduce taxes | 10 | 22 | 32 |
Repay Britain's international debts | 10 | 21 | 31 |
Raise pensions | 6 | 16 | 21 |
Don't know | 1 | 2 | 3 |
Q9 Do you think the general economic condition of the country will improve, stay the same or get worse over the next twelve months?
% | |
---|---|
Improve | 41 |
Stay the same | 37 |
Get worse | 17 |
Don't know | 4 |
Q10 Do you think the Government's present pay policy has proved to be a good thing or a bad thing for the country?
% | |
---|---|
Good thing | 73 |
Bad thing | 17 |
Don't know | 10 |
(a) ...for you personally? (b) ...for the country as a whole?
You personally | Country as a whole | |
---|---|---|
% | % | |
Fixed pay limits | 26 | 40 |
A more flexible pay policy than during the last three years | 41 | 39 |
Free pay negotiations | 21 | 14 |
Don't know | 12 | 6 |
Q12 Do you think the budget proposals generally are a good thing or a bad thing..?
(a) ...for you personally? (b) ...for the country as a whole?
You personally | Country as a whole | |
---|---|---|
% | % | |
Good | 68 | 69 |
Bad | 18 | 17 |
Don't know | 15 | 15 |
Q13 I am going to read you some statements. For each one I would like you to tell me whether, on balance, you agree or disagree with each one. First...
Agree | Disagree | Don't know | ||
---|---|---|---|---|
The Government should reduce income tax further and make up the difference with higher VAT on the goods you buy | % | 49 | 46 | 5 |
Many lower-paid people would be just as well off if they stopped working and lived on state benefits | % | 70 | 26 | 4 |
Higher-paid people pay so much income tax that there is no incentive for them to work harder | % | 73 | 22 | 5 |
Q14 Are you satisfied or dissatisfied with the way Mr Healey is doing his job as Chancellor of the Exchequer? Q15 Are you satisfied or dissatisfied with the way Mr Callaghan is doing his job as Prime Minister? Q16 Are you satisfied or dissatisfied with the way Mrs Thatcher is doing her job as Leader of the Opposition?
Healey | Callaghan | Thatcher | |
---|---|---|---|
% | % | % | |
Satisfied | 67 | 64 | 54 |
Dissatisfied | 28 | 31 | 40 |
Don't know | 5 | 5 | 6 |
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