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Christiane Amanpour: an International Women's Day conversation
Join us for an International Women's Day conversation with Christiane Amanpour CBE!
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Ipsos Update – February 2024
Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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SNP still lead in Scotland but Labour are narrowing the gap
The SNP leads Scottish Labour by 7 points on Westminster General Election voting intention according to the latest poll by Ipsos in partnership with STV News.
Virtual Testing
Simulating realistic retail environments.
Shopper Insights
Grow sales in an evolving omnichannel world.
Channel Performance
Driving sales conversion by understanding and measuring channels and shoppers.
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Latest attitudes towards the Royal Family - January 2024
New polling into the popularity of members of the Royal Family from Ipsos.
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ESG: A hidden driver of brand success in healthcare
Global concerns are usually dominated by immediate issues. But when we ask what worries the world, our data show that climate change, poverty and social inequality remain the constant and significant worries that unite people across the globe. But, what does ESG mean for life science companies and the healthcare industry?
Mystery Shopping
Measuring the delivery of Brand and Customer Experience promises.
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Putting the 'Social' Back Into Social Media Advertising
Brands have focused on beating the skip, or scroll. But with marketers projected to allocate 70% of media budgets to digital by 2024, social ads increasingly need to do more to build brands in the longer-term.