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2 in 3 adults in Britain use social media
Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
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Advertising During the World Cup: The Benefits of Emotion
The New York Times revealed that FIFA are expecting to generate $6.1bn in revenue, which is up $1.3bn from last year; cementing this year’s tournament as the biggest sporting spectacle of all time.
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Infrastructure fit for the future
The National Infrastructure Commission (NIC) commissioned Ipsos to conduct mixed-methods research on the challenges facing UK infrastructure in a range of areas: waste, digital communications, water, flooding, energy and transport.
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The public and the NHS: 70 years together
To mark the 70th anniversary of the NHS, Ipsos brings together historic data and new analysis in our NHS at 70 infographic, slide packs and reports.
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Mystery shopping in the luxury industry
In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
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Generation Z – Beyond Binary: new insights into the next generation
This report, the latest in our Ipsos Thinks series, pulls together existing and new analysis, as well as brand new research on this latest generation, to provide a better understanding of the initial signals on how they will be different to, or the same as, previous generations.
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Changing gear: How mystery shopping drives a better automotive CX performance
What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from one? Jakub Hankovský explores the different options available to manufacturers, importers and dealerships, and how a well-executed campaign can fuel a better customer experience for customers and employees alike.
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New study sheds a positive light on attitudes towards the UK LGBT community
A new Ipsos survey commissioned by grooming brand Harry’s has provided a new insight into UK heterosexuals' attitudes towards the LGBT community in the UK in 2018.
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Ipsos Thinks: Beyond Binary: The lives and choices of Generation Z
The latest thought piece from Ipsos Thinks pulls together existing and new analysis, as well as brand new
research, to provide a better understanding of this latest generation, Generation Z. -
Britons think new NHS funding will preserve current standards, but not lead to improvements
The Ipsos June 2018 Political Monitor shows half of Britons think new NHS funding will preserve current standards, but few think it will lead to improvements.