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Missons, Milestones and Priorities
Track the government's performance on its key missions, milestones, and priorities.
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Evidence of Starmer honeymoon as Labour voters give their expectations
The final Ipsos General Election 2024 campaign tracker show that Britons are net positive towards Keir Starmer.
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2024 GP Patient Survey results released
In the 2024 survey, the majority of patients reported a good overall experience of a range of services.
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2024 National Student Survey (NSS) results out now
The 2024 National Student Survey (NSS) conducted by Ipsos achieved the highest response rate in 20 years.
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Another successful UK Exit Poll for Ipsos
Ipsos conducted a successful 2024 General Election Exit Poll for the BBC, ITV and Sky News.
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Advertising for Better Representation: Creativity for all
Committing to diversity, equity and inclusion within advertising goes beyond simply doing what is right for society; it is a strategic move that yields both immediate and long-term benefits for brands.
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Launch of Ipsos PersonaBot, a groundbreaking AI-powered solution to enhance segmentation research
Ipsos has launched Ipsos PersonaBot. This AI-powered tool, powered by Ipsos Facto, allows organizations to engage in conversations with personas representing their target audience. Ipsos PersonaBot is available for both consumer and healthcare sectors.