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People and places: Public attitudes to beauty
This study was commissioned by the Commission for Architecture and the Built Environment
(CABE) and the Arts and Humanities Research Council (AHRC) to provide a basis for
examining how people relate to the places where they live. -
Helping retailers build a successful business through insight
Ipsos Retail looks at how retailers can achieve a competitive advantage at a time when consumer confidence is once again falling.
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Ipsos: X-Factor Buzz Chart
It's almost too close to call as to who is going to be eliminated this week. The early money is on Wagner and Mary, but it wouldn't be the first time that they've somehow made it through.
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Ipsos MediaCT UK scoops major industry award
Ipsos MediaCT UK has been recognised as the `Best Research Team - Research Supplier' at the inaugural Media Research Group (MRG) Awards.
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Is technology just a `boy thing'?
This Thought Piece explores some of the headlines from the latest wave of the Ipsos MediaCT Technology tracker, which ran in July 2010, focusing on the reality of reaching universal online access and the influence of women in driving connected technology in and outside the home.
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Increasing accuracy in National Media Consumption surveys
As the quest to provide increasingly robust research at lower margins becomes more challenging, pressure increases on researchers to make the most cost-effective use of the data collected, which means collecting more data at lower cost. This Bite Sized White Paper discusses the challenges researchers face to deal with these types of projects.
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The Logic Group Loyalty Report 2010
In 2009, the Logic Group commissioned Ipsos to conduct a research study into the "State of Loyalty" in Britain today. This has now been updated one year on and looking to the future asking how can and should we be building loyalty amongst customers?
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Ipsos: X-Factor Buzz Chart
It's getting very close this week on the Ipsos X Factor Buzz Chart with six contestants staring elimination in the face.
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World Questions Global Survey
An international survey by Ipsos commissioned by King's College London on World Questions indicates that before nations can tackle several global challenges they first must understand and bridge the gap between their divergent opinions.
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The US mid-term elections 2010
Washington, DC - Ipsos North America's final national poll before the election shows the Republicans taking the House with 231 seats to the Democrats' 204 seats (53% to 47%).