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The Science of Behaviour Change
The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.
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Ipsos Update - December 2020
The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.
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"What Worries the World?": COVID-19 is the biggest concern for the eighth successive month
Global concern about Coronavirus is once more on the increase. We approach the end of the year with almost two-thirds across 27 nations saying that things in their country are on the wrong track.
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What Worries the World - October 2020
More than 6 in 10 globally say things in their country are on the wrong track as Coronavirus continues to be the world’s greatest worry.
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3 in 10 Britons are worried about paying their rent or mortgage
More are dipping into their savings or spending on credit cards due to the coronavirus outbreak
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UK’s financial wellbeing in light of COVID-19
An independent group of cross-sector leaders, including Ipsos CEO Ben Page, has published recommendations for building the UK’s financial wellbeing in light of COVID-19.
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Pension Wise service evaluation: research with 2019/20 customers
This report presents the findings from a survey conducted by Ipsos on behalf of Pension Wise.
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Britons support paying more tax to fund public services – most popular being a new net wealth tax
Britons say they are prepared to pay more taxes themselves to fund public services, in the context of COVID-19 requiring high levels of government spending.
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Vulnerable Customers – What happens when the money runs out?
In this new paper, our financial services and social intelligence experts explain the type of knowledge and research necessary to fully understand and anticipate the needs of newly vulnerable financial services customers, and how search engine data can support that.
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Ipsos Political Monitor – Rishi Sunak has highest satisfaction ratings for a Chancellor since Denis Healey in 1978
Chancellor Rishi Sunak earns the highest job satisfaction ratings among the public since Labour's Dennis Healey in 1978 with a majority of Labour supporters (59%) also satisfied with him.