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Online Listening Grows Amongst the Radio's Millennium Generation
Radio expert Andy Haylett from Ipsos MediaCT presents the highlights from the latest RAJAR release.
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Ipsos MediaCT launches new real time content monitor, Media Moments.
Ipsos MediaCT has launched their new real time content monitor, MediaMoments, a new mobile app tool designed to help understand in the moment content consumption across platforms.
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OMG! SMS hits 21
Daniel Welch of Ipsos Digital reflects on 21 years of SMS and its impact on market research.
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We can build it, but will they come? "Mobilising" your customers
In their latest blog, Fiona Moss and David Shaw make a call for really understanding what your customers want before rolling out a mobile customer engagement strategy.
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Customer Service: Fluid in Character but Consistent in Importance
Customer service has been seen consistently as an important factor to both consumers and opinion-leaders when making their judgements and decisions about companies in the UK Financial Services industry, writes Alex Moss.
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The challenges of rolling out a mobile offering in the retail sector
Fiona Moss blogs on our research for The Logic Group and looks at some of the challenges facing retailers wishing to engage with their customers using mobile technology.
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The Mobile Consumer Survey Report
Download our report for The Logic Group highlighting key findings on consumers and their use of mobiles, focussing on the new ways that consumers are choosing to engage with brands across many channels.
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The Heat Makes Waves for Radio Listening
Radio expert Andy Haylett from Ipsos MediaCT presents the highlights from the latest RAJAR release.
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Understanding customers: now and next
Welfare reform and new digital technology mean that housing associations must modernise the way they understand customers says Ben Marshall in his blog for 24dash.com.
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Connected Health - Trends in the Mobile Health Industry
This presentation looks at key trends that are shaping the mobile health industry; how mobile health can help tackle some of the current challenges faced by the healthcare industry; and implications and opportunities for businesses and public organisations.