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Finding the Hidden Purse Strings
Lucy Neiland from the Ethnography Centre of Excellence highlights the importance of building better relationships to retain customer loyalty.
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Beyond the bubble - housing and the public
Ben Marshall blogs for Chartered Institute of Housing as they celebrate their centenary year.
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Experiences of people with long term conditions - what does GPPS data tell us?
Rachel Burkitt looks at the most recent data from Ipsos's GP Patient Survey and what the survey tells us about the experiences of people living with long term conditions.
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Mind, Society and Behaviour... oh, and research!
Chris Perry blogs on how the World Bank's World Development Report 2015: Mind, Society, and Behavior has generated a great deal of excitement.
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Ipsos and Amgen scoop 2 MRS Awards
Ipsos and biopharma company, Amgen, were double winners at the MRS Awards 2014 – taking both the Grand Prix for Greatest Impact Award and the Award for Healthcare Research.
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What do the World Cup and Scottish Referendum have in common?
Oliver Sweet, head of Ethnography, watched behavioural economics intervention in action during two of the major events of 2014.
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Understanding the lives of older people living with frailty
Age UK wanted to understand frailty from the perspective of those who could be described as frail. They commissioned Ipsos to conduct an ethnographic and qualitative project combining hours of filming and interviewing older people in their homes and out and about.
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An accidental career
Paul Stamper of Ipsos UU tells the Association of Qualitative Research magazine about his career and experience as a 'qually'.
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We think more than behavioural economists think we think
We think more than behavioural economists think we think, says Oliver Sweet, head of Ethnography. Ipsos.
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Supporting Young Adults: Understanding the Lives of Young Kidney Care Patients
Ipsos conducted an ethnographic study for NHS Kidney Care to understand the world surrounding a young adult with kidney disease, to learn about and see the types of challenges they face in everyday life as a consequence of having a long-term condition.