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What Is The Potential Market For Multi-Play Services?
We generally associated the young with new technology. But, the results of the Ipsos Technology Tracker in October show that the profile of those who have the combination of broadband internet access, a mobile phone and digital TV is quite different.
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Lifting The Lid On The New Broadcast Generation
Ipsos survey reveals latest technology habits of the British public
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Mobile Operators 'Improve Consultation'
New research shows that local authority planners are increasingly satisfied with the consultation carried out by mobile network operators, for base station sites to support mobile phone use. Ipsos research carried out over the past six years shows positive improvement in all areas of consultation and information year on year. The main findings of the research were:
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Pensioners Embrace New Technology
Findings from an Ipsos survey on behalf of Help the Aged and BT suggest that older people are keen to embrace new technology, with over two-fifths (44%) of those aged 65 and over owning a mobile phone, and a quarter (26%) recognising that new technology will help them to remain independent in their home as they get older. Contrary to the stereotype of older people being out of touch with technology, the research suggests that many among the older generations can, and would like to, benefit from it but are being held back because they don't know how to use it or haven't been taught (20%). A third (31%) are concerned that technology is complicated and confusing.
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Computer Games In Schools
An Ipsos survey investigating students' attitudes to mainstream computer games has revealed that three in five 11-16 year-olds would like to use computer games to learn in school. The research, which surveyed over 2,300 11-16 year-old students in England and Wales, explores students' opinion and use of games and the findings could help to determine how computer games may be integrated into the school curriculum.
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SubPostmaster Income
This is the third phase of research conducted by Ipsos on behalf of the National Federation of SubPostmasters looking at subpostmaster income.
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World Cup Penalty Shoot Out
England captain David Beckham is the England football team's most trusted penalty scorer, according to new research from Ipsos. The survey, from the company's i:omnibus service, asked who should take a win-or-lose last penalty in a World Cup final penalty shoot-out.
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Britain Lags Behind On Mobile Internet
One in three (33%) British mobile phone users want to surf the web on their mobile phones, but only if it is like the true Internet environment. To date only one in ten (11%) British mobile users have browsed the Internet on a mobile, compared to over one in four (28%) world wide*, according to new research commissioned by InfoGin, a leading pioneer in the field of web to mobile content adaptation. The survey of 900 mobile users, conducted by Ipsos, indicates that despite clear consumer demand, UK mobile operators have not put enough focus on enabling true web browsing on mobile phones.
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Parents Positive Towards Children Having Mobile Phones
Ipsos research, conducted on behalf of Disney and O2, reveals that parents of children aged between 8 and 16 believe the overall advantages of a child using a mobile phone outweigh the overall disadvantages. A majority would welcome a mobile phone package especially designed for use by families with children.
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Londoners' Attitudes Towards The Mayor And Other Issues
Satisfaction with the way Ken Livingstone is doing his job as Mayor of London, as well as transport issues and a question on the cartoons of Muhammad.