The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
With everything going on in the U.S. these days, we asked Americans: How uncertain are you feeling about the impacts of the actions of the government and how satisfied do you feel?
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
More Than Four in Ten Would Apply for a New Airline Rewards Card if It Offered Better Perks
In Contrast, Multiple-Cat Owners Point Out the Many Benefits of Having Several Cats
More Believe Nuclear Power Should Play a Greater Role (42%) in the Future, Not a Lesser Role (25%)
Mileage Is Seen as the Top Reason for a Car's Depreciation, over Accident Damage and Irregular Maintenance
TEMPO Digital Music Discovery & Purchase Process Study from Ipsos Reveals Emerging Changes within the Category Signs Continue to Point to a Maturing Fee-Based Market
Obama and Doctors Most Trusted in Healthcare Debate; Cost Control and Expanded Coverage Equally Important
For the First Time since February, a Majority of Americans Say the Country Is on the Wrong Track
Ipsos Knowledge Summit to Offer the Latest Insight in Research Leadership
