The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Findings of a new Ipsos poll offered exclusively to Axios on the importance of anti-smoking campaigns and whether Americans feel these campaigns should be strengthened or weakened
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Great Minds and Rising Stars Feted at Annual ARF Awards Luncheon
P&G’s ‘Moms’ Campaign Garners Olympic-sized Win, as Clorox, Kraft, and ConAgra Score Points at Annual Advertising Research Awards
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
Ipsos Healthcare's Elys Roberts joins Pharmaceutical Executive's Advisory Board