The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Two Thirds of Americans Surveyed Give Good Marks to the Obama Administration on Dealing with the Issue
Largest Percentage of Americans Choose China (34%) over Others as Most Important Bilateral Relationship United States Should Have But Majority (56%) View China as Adversary not Ally (33%)
Space and Seating Capacity Is More Likely to Be Important to Younger Women and Moms
Fans Agree with BCS; Top Four Teams Mirror BCS Standings
Alex Gronberger Appointed CEO of Ipsos' Global Advertising Research Specialty
