The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Five charts on what issues Americans feel are the primary issues facing the country
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Each month, we ask Americans whether they approve or disapprove of President Joe Biden's job performance.
Strong majorities across 32 countries agree with a range of bans on plastics and byproducts, while there’s slightly lower support for putting more onus on governments and manufacturers.
The April Reuters/Ipsos Core Political shows that Americans are concerned with political extremism and threats to democracy, followed by the economy and immigration. Two in three Americans believe the country is headed off on the wrong track. President Joe Biden’s approval rating remains stable
New Ipsos report & webinar reflects on three big ways that brands can use generative AI technology to scale, while still keeping human intelligence at the heart of the process
Consumer Confidence Shows Stability Following Volatile Start to 2024
New Ipsos research funded by Meta finds low awareness of alternative app store options
The latest USA Today/Ipsos poll finds that white Floridians are more likely than Hispanic Floridians to say they will vote for state abortion legalization
