The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Media Behavior Research Expert Ned Greenberg Joins Ipsos OTX MediaCT to Lead Research Applications and Activation for Clients
One Quarter Have Sought Medical Treatment for Aches and Pains Caused by Their Work Environment
More than Three-Quarters Think It Is OK for Children to Have a Cell Phone by Age 15
Almost one quarter (22%) of employees surveyed in 24 countries around the world indicate that being able to golf is a stepping stone to get ahead in management
Senior Research Strategist Joins Ipsos Interactive Services