The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Violence Against Children Seen as a Growing Problem, but Also Seen as One That Happens Outside of the Home
Two Thirds (64%) of Users in 24 Country Study More Concerned About Online Privacy Compared to Year Ago
The presence of young influencers in a household makes a difference when it comes to acquisition intent and brand preference
Sense of Vulnerability Fueled by Two of Eight Threats in 2014: Armed Conflict and Major Health Epidemic
Half (48%) in 24 Country Study Feel that Airstrikes Will Eliminate ISIL as Serious Threat to Peace
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective